2007-03-04

"outside-the-box-thinkers"

At IDEO, we've developed 10 people-centric tools, talents, or personas for innovation. Although the list does not presume to be comprehensive, it does aspire to expand your repertoire. We've found that adopting one or more of these roles can help teams express a different point of view and create a broader range of innovative solutions."

The 10 faces are:

  1. Anthropologist - observing human behavior
  2. Experimenter - prototypes new ideas
  3. Cross-Pollinator - explores other industries and cultures
  4. Hurdler - overcomes/outsmarts roadblocks
  5. Collaborator - brings eclectic groups together
  6. Director - gathers a talented cast
  7. Experience Architect - designs compelling experiences
  8. Set Designer - creates the stage for innovation
  9. Caregiver - anticipates needs and is ready to meet them
  10. Storyteller - shares compelling narratives that communicate fundamental values or truths

How is this consistent/parallel with Gardner's work? How might these 10 faces be employed in our work in education?

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